# Plans and pricing

### How pricing works

Fluid has one plan with two billing options.

* **Monthly**: €16 per seat per month
* **Annual**: €144 per seat per year (3 months free vs monthly)

Both options include every feature in the product. No upgrades unlock new functionality. The only thing that changes between monthly and annual is the price and billing cadence.

### Free trial

All new accounts get a 7-day free trial.

* No credit card required to start
* Full access to every feature during the trial
* No automatic charge when the trial ends
* You can continue with monthly or annual after the trial

### What's included on every plan

Every paid account includes:

* Unlimited deals
* Unlimited contacts
* Unlimited companies
* Unlimited pipelines
* All 8 automations
* Full REST API access
* All 10 webhook events
* Lead capture forms
* All 6 themes
* Keyboard shortcuts
* Forecast and reporting
* Data import and export
* 2FA security
* Email reminder digest

There is no Pro plan, Enterprise plan or feature gating. Everything is on every account.

### Seats

A seat represents one active workspace user.

Key rules:

* One person equals one seat
* Seats are workspace-wide
* Seats must exist before teammates can join
* The workspace owner counts as the first seat
* Additional teammates each require a paid seat

### Seat pricing

Each seat is priced the same:

* €16 per seat per month
* €144 per seat per year

Adding a fifth seat costs the same as adding a first. There is no volume discount on small seat counts, no enterprise pricing on large seat counts and no per-feature pricing per seat.

### How to buy seats

Seat changes are handled through Stripe.

To add seats:

* Go to Settings
* Open Team
* Click Manage seats
* You are redirected to the Stripe customer portal
* Select the new number of seats and confirm

All seat purchases are completed inside Stripe.

### Using seats to invite teammates

After seats are purchased:

* Seats become available immediately
* You can invite teammates by email or invite link
* Each accepted invite consumes one seat

If no seats are available, invitations cannot be accepted.

### Reducing seat count

Seats can be reduced only when the number of active teammates is lower than the number of seats.

* Remove inactive teammates first
* Then reduce seats via Stripe
* Reductions take effect at the end of your billing cycle

### Seat billing behavior

Seat billing is handled entirely by Stripe.

Stripe automatically:

* Applies prorated charges when seats are added mid-cycle
* Adjusts future invoices when seats are removed
* Reflects seat changes in upcoming billing periods

Fluid does not calculate seat charges internally.

### Switching between monthly and annual

You can switch billing cadence at any time from the Stripe customer portal.

* Monthly to annual: applies at the next renewal, with credit for unused monthly time
* Annual to monthly: applies at the next annual renewal, not mid-cycle

Switching does not affect your data, your team or your features.

### Payment methods

Fluid accepts:

* Credit and debit cards (Visa, Mastercard, American Express)
* Apple Pay
* Google Pay
* SEPA Direct Debit (EU customers)
* Other regional payment methods supported by Stripe

All payment processing is handled by Stripe. Fluid does not store your card details.

### VAT and taxes

For EU customers, VAT is automatically calculated and added at checkout based on your billing country.

* Stripe handles VAT collection and remittance
* If you have a valid VAT number, you can add it during checkout for reverse charge billing
* Invoices reflect the correct VAT treatment for your location

For non-EU customers, no VAT is added unless your local tax law requires it.

### What plans and pricing do not control

Plans and pricing do not:

* Assign roles or permissions (handled in Team settings)
* Invite teammates directly (handled in Team settings)
* Manage invoices or payment methods (handled in Stripe)
* Change feature availability (every plan has every feature)

### Why pricing works this way

Most CRMs use tiered pricing to push you into higher plans:

* Pipedrive: 5 tiers, API only on Pro and above
* HubSpot: starts free but charges thousands once you have real volume
* Salesforce: enterprise sales calls, custom pricing, long contracts

Fluid uses one flat plan because most small B2B teams do not need 5 tiers of feature gating. You pay for seats, you get everything.

If your team grows past 25-30 people, you will likely need a CRM with deeper enterprise features and Fluid will feel light. Until then, one plan covers what you need.

### What to read next

* Manage subscription, change billing or payment methods
* Billing and invoices, download receipts and tax documents
* Cancel subscription, end your subscription at any time
* Team and seats, invite teammates and manage roles


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