# Customize data fields

Data fields in Fluid are intentionally flexible. You keep only what matters and remove everything else.

### What data fields are in Fluid

Data fields store information about a deal.

They can represent:

* Sales context
* Qualification details
* Links and resources
* Internal notes or metadata
* Non-sales use cases like tasks or projects

Fluid includes:

* Default fields covering the most common sales use cases
* Unlimited custom fields for anything specific to your work

There are no limits and no plan upgrades required.

### Create unlimited custom fields

You can create as many custom fields as you want.

Custom fields can be used to adapt Fluid for:

* Sales workflows
* Project tracking
* Task management
* Internal coordination
* Any custom system you prefer

Supported field types:

* Text
* Number
* Link

Custom fields behave the same way as default fields and can be used anywhere deals are used.

### Control which fields appear when creating a deal

From Preferences, you can control field visibility.

For each field, you can decide:

* Whether it appears in the deal creation modal
* Whether it stays hidden entirely

This allows you to:

* Remove unused fields
* Speed up deal creation
* Reduce visual noise
* Eliminate unnecessary decisions

Only the data you actually use stays visible.

### Reorder fields to match your workflow

You can fully reorder fields in the deal creation modal.

This lets you:

* Place the most important fields first
* Match the order to how you think
* Optimize for speed and muscle memory

Small changes here significantly reduce friction when creating many deals per day.

### Use keyboard shortcuts with link fields

Link fields integrate directly with keyboard shortcuts.

For example:

* Hover over a deal card and press **W** to open the website
* Press **S** to open social media
* Press **C** to open the conversation link

This removes the need to:

* Open the deal
* Copy links
* Switch tabs manually

Execution stays fast and uninterrupted.

### Choose which fields are highlighted on deal cards

Not all data needs to be opened.

For each field, default or custom, you can:

* Mark it as starred
* Choose up to three starred fields
* Reorder starred fields

Starred fields appear directly on the deal card.

This allows you to:

* See critical context at a glance
* Avoid opening deals unnecessarily
* Adapt deal cards to different use cases

### Default data fields in Fluid CRM

Fluid includes a set of default fields that cover the most common sales use cases.

Default fields include:

* Name
* Company
* Value
* Website
* Label
* Title
* Email
* Phone
* Social media
* Conversation link
* Next action
* Expected close date
* Source
* Stage
* Notes

All default fields can be:

* Shown or hidden
* Reordered
* Starred for deal card visibility
* Combined with custom fields

There is no distinction between default and custom fields in daily use. You control what matters and remove everything else.

### Use data fields beyond sales

Because fields are fully customizable, deals are not limited to sales.

Common alternative uses:

* Task tracking
* Project management
* Client onboarding
* Internal requests
* Recruiting pipelines
* Simple workflows that need reminders and ownership

The deal structure stays the same. The fields change to match the context.

### What to read next

* Customize deal cards, how to control which fields appear on cards
* Pipeline customization, how to set up stages and probability
* Keyboard shortcuts, how to use field-based shortcuts in daily work


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